Yeah but I mean
They could have just made a direct donation to charity themselves.
Or they could have done this through their own goddam distribution system, instead of tying themselves to a movement so completely antithetical to their usual practices that it makes them both look ridiculous.
Or maybe, just maybe, they could have removed all the horrific shit that their games come packaged with, as HIB used to demand in some far distant memory, and sent a message that they were really serious about turning their operations around instead of covering up their issues with a cynical IP dump.
It just doesn't feel at all like the right thing to me. Even when this company is being "generous", it comes with a catch.
And yes I am aware of the naked double-standard of not caring when it's THQ or Deep Silver doing this. Last I checked neither of those entities regarded consumers as ungrateful bastards who should give them a blank check for not having any oil to dump into the ocean.