This makes me look forward to more marketing, actually.
I don't expect TV ads (though if they'll play anywhere they'll play on G4), but as I was going through my comic collection I remembered the Mega Man 5 "Help Mega Man turn Proto Man into spare parts" ad was all over fucking everything for awhile. I remember it annoying the crap out of me at the time because really, we all knew Mega Man wasn't really going to turn Proto Man into spare parts, but I would love to see it played for laughs. "Dr. Light has gone bad! Help Mega Man bring him to justice!"
Actually, I'm curious as to how the plot will play out in the game. Will it be stated in the beginning that Dr. Light has been framed, or will it only come as a SHOCKING REVELATION after the first few endgame stages, and then the facade comes off Light's castle and it turns out it's Skull Castle?
Stupid idea + 15 years + sense of irony and self-awareness = awesome.
Futurama says it better.